Women's collection
BuyMen's collection
BuyNîmes, the birthplace of denim
It was by being exported across the world that the famous Nîmes twill became smaller and anglicized, to become denim.
Most popular products
The most beautiful of our caps
Discover our first cap, standard 6-panel cut, made in Nîmes Blue.
Beautiful jeans, built to last.
Every detail of our jeans is thought out to give it refinement and solidity.
The ingredients of an exceptional pair of jeans
(Spoiler alert) Our jeans don't go around the planet 15 times before being sold.
A double twisted thread
In addition to giving more strength and therefore more durability to our denim, the use of a twisted thread saves a significant amount of water compared to classic jeans.
Learn more about our sonsA traditional weaving workshop in Nîmes
It is by using traditional Nîmes techniques that we weave the most authentic and original canvas possible.
Learn more about our weavingSolvent-free finishing
Since our threads are not sized, once woven our fabric does not require any desizing with solvents.
Learn more about our finishingA montage in Portugal
Our jeans are assembled in a family workshop in the north of Portugal, with unrivaled know-how.
Learn more about our editingAn eco-responsible wash
Our jeans are washed either with bio enzymes or with ozone, which saves a considerable amount of water.
Learn more about our washesworkshop news
Inspiring Meeting with Aïka in Asakusa
We had the pleasure of meeting Aïka, the director of the brand "La Poche", in the charming Asakusa district of Tokyo. This meeting marks the beginning of a collaboration between two worlds passion...
Read moreSelvedge fabric: is it a guarantee of better quality jeans? Deconstructing a myth.
It's a name you've probably seen or heard. Many blogs or brands swear by Selvedge, this fabric recognizable by the colored border on its edges or on the back of jeans. A weave made on a shuttle lo...
Read moreThe challenges and limits of “Made in France”: A critical reflection.
Some “Made in France” brands are exceptions that offer real added value, but they represent a tiny part of the whole. The initial enthusiasm around “Made in France” highlighted the aspirations to s...
Read moreCapsule collections
The Aces Trophy
The capsule collection "Le Trophee des As" is inspired by the Camargue race, a sport practiced in the Camargue region and beyond.
View the collectionGR-70
Our GR70 capsule collection is inspired by the famous Stevenson trail that crisscrosses the Cévennes from end to end. It invites us on journeys that begin off the beaten track.
Come visit us
Our Nîmes store is open Monday to Friday from 10 a.m. to 7 p.m. with a break between 12 p.m. and 2 p.m., and all day on Saturday.